Using a Simple Product with Custom Options, you can create variations by adding customizable options to a product.
When listing Simple Products with Custom Options on Amazon, M2E Pro creates Variations on the basis of options.
Magento considers a Simple Product with Custom Options as a Simple (not Multi-Variation one) above all. While it may be convenient to list certain products under this Product type, it is the least flexible for listing Multi-Variation Products on Amazon.
Let’s take a look at the example of such a Product and how its custom options are displayed in Magento:
M2E Pro sends to the Channel only custom options marked as Required.
In M2E Pro Listing, this Product will be displayed with custom options (variations).
Click Manage Variations to see the list of options:
The custom options will be sent to the channel according to the order set in the Magento Product.
It is possible to list Simple Product with Custom Options on Amazon only under the existing ASIN/ISBN. Thus, you can not assign a Product Type to it and use the Automatic Search function.
Find out how to calculate price and quantity for your Simple Product with Custom Options in these articles: